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Das Handwerk

Is this still Craft?

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Heimat

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Das Handwerk, the German craft association, teamed up with Heimat and a selection of our directors to pay homage to the art of craftsmanship.

Portraying the creators of the future, the campaign puts five authentic craftsmen centre stage – brand ambassadors who embody traits of modern craftsmanship. Emmanuel Adjei was challenged to add his distinct visual and narrative style to the portrait of Gunnar Bloss, an architect and carpenter experimenting with robotics and 3D printing.